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A Spectacular Night of OTT Excellence – Sobha Realty IIFA Digital Awards 2025 Makes History!

  


Sobha Realty IIFA Digital Awards Co-Presented By NEXA

 

IIFA 2025 – ‘Silver Is The New Gold’ -Celebrating 25 Glorious Years in Jaipur, Rajasthan 2025

A SPECTACULAR NIGHT OF OTT EXCELLENCE – SOBHA REALTY IIFA DIGITAL AWARDS 2025 MAKES HISTORY!

8th March 2025- A Ground-Breaking Celebration Where The Digital Realm Took Center Stage.

8th March 2025, Jaipur, Rajasthan: IIFA 2025: A Spectacular Silver Jubilee, A New Era of Digital Brilliance. Marking an extraordinary 25-year legacy of celebrating Indian cinema on the global stage, the International Indian Film Academy (IIFA) Weekend & Awards 2025 unveiled its historic Silver Jubilee edition in the regal city of Jaipur, the cultural heart of Rajasthan. This landmark event not only honoured the journey of Indian cinema but also heralded a bold new era with the introduction of Sobha Realty Presents IIFA Digital Awards, Co-Presented by NEXA—a ground-breaking spectacle where the digital realm took center stage like never before.

Renowned for its unmatched global reach and massive international appeal, IIFA once again proved to be the ultimate stage for cinematic excellence, uniting the biggest stars, visionary filmmakers, and industry trailblazers from India and beyond. The Sobha Realty IIFA Digital Awards stood as a grand tribute to the booming digital entertainment landscape, where innovation met excellence in a spectacular showcase of storytelling, creativity, and technological brilliance.

Set against the backdrop of Jaipur’s timeless grandeur, the awards honoured the visionaries reshaping cinema in the OTT and digital entertainment space. It was an unforgettable night of cinematic brilliance, bringing together stars, creators, and industry leaders from across the globe to applaud the finest achievements in digital storytelling. With its unwavering commitment to excellence, IIFA Digital Awards emerged as a beacon for the future of cinematic innovation.

Honoring the Best in Digital Entertainment: The Cinematic Kaleidoscope of OTT & Digital Entertainment Awards ignited an electrifying atmosphere, setting the stage for intense competition among the industry's finest. The night celebrated cinematic excellence as top talents vied for prestigious honors across multiple categories, including Best Film, Best Performance in a Leading Role (Male & Female), Best Performance in a Supporting Role (Male & Female), Best Director, Best Original Story, Best Series, Best Reality or Non-Scripted Series, Best Docuseries/DocuFilm, and Best Title Track.

Each winner represented the boundless creativity and storytelling prowess redefining Indian entertainment on a global scale.

A Star-Studded Celebration of Cinematic Excellence

The electrifying evening was hosted by the dynamic trio—Vijay Varma, Abhishek Banerjee, and Aparshakti Khurana—who brought wit, charm, and infectious energy to the stage.

The night reached its crescendo with spectacular live performances that ignited the stage:

Nora Fatehi mesmerized with her electrifying dance moves.

Shreya Ghoshal captivated hearts with her soulful voice.

Sachin-Jigar, the renowned music composer duo, made a stunning IIFA debut.

Mika Singh delivered an energy-packed performance that had the crowd roaring.

A Celebration of Innovation, Creativity & Digital Evolution and IIFA Special Honour

·       The Digital Awards Night also witnessed IIFA celebrating the golden legacy of the legendary Raj Mandir Cinema on its 50th anniversary in Jaipur with ‘IIFA Special Honour’. A true symbol of cinematic magnificence, Raj Mandir has long been a revered landmark in Indian film history, making it the perfect venue to honour this milestone.

·       Technical Category Winners

The Sobha Realty IIFA Digital Awards night proudly recognized the outstanding technical achievements that form the foundation of Indian cinema. The night celebrated excellence in Cinematography, Screenplay, Dialogues, Editing, Choreography, Sound Design, Sound Mixing, Background Score, and Special Effects (Visual)—honouring the creative and technical brilliance that brings cinematic storytelling to life. These awards highlight the craftsmanship and innovation that shape the magic of filmmaking, acknowledging the unsung heroes behind the scenes who elevate Indian cinema to global standards.

As the night unfolded and the echoes of thunderous applause filled the air, Sobha Realty IIFA Digital Awards, Co-Presented by NEXA, stood tall as a monument to boundless creativity, ground-breaking innovation, and the limitless potential of digital storytelling.

This grand spectacle was not just about awards; it was a defining movement—a revolution in digital entertainment that is set to shape the future of cinematic storytelling.

As the curtains fell on this historic celebration, one thing was undeniable—IIFA 2025 made history, and the world watched in awe.

Ms. Diya Kumari, Hon'ble Deputy Chief Minister of Rajasthan, expressed, “Inspired by our Honourable Prime Minister of India, Shri Narendra Modi’s vision of boosting tourism through innovation, Rajasthan proudly embraced the opportunity to showcase its splendour. We were honoured to host the 25th Silver Jubilee Edition of the prestigious IIFA Awards in the magnificent city of Jaipur.

 

A warm welcome was extended to the global IIFA contingent as Jaipur became the stage for a grand celebration of Indian cinema’s 25-year legacy. Over three extraordinary days, the IIFA Awards and its related events not only honoured cinematic excellence but also catalysed investment and growth in Rajasthan’s vibrant tourism sector.

 

With its rich history, vibrant culture, and unparalleled regal charm, Rajasthan proved to be the perfect backdrop for this iconic celebration. IIFA’s remarkable journey as a trailblazer in the entertainment industry has established it as a global platform for fostering cultural exchange and unforgettable experiences. This union of Bollywood’s glamour and Rajasthan’s timeless heritage delivered a spectacular tribute to Indian cinema and global artistry, right in the heart of Jaipur.”

 

Andre Timmins, Co-Founder of IIFA, expressed his thoughts, saying, “Guided by the vision of our Honourable Prime Minister of India, Shri Narendra Modi, to boost tourism through innovation, we were proud to host the 25th edition of IIFA—our monumental Silver Jubilee celebration—in the cultural heart of Rajasthan, Jaipur.

The year 2025 was not just a celebration; it marked a transformative milestone as we honoured 25 years of fostering cultural exchange, championing cinematic brilliance, and creating unforgettable global experiences. This historic occasion set the stage for an even brighter future of remarkable achievements. Over the past quarter-century, IIFA celebrated the grandeur of Indian cinema while building a global platform that bridged cultures and showcased cinematic excellence. This extraordinary homecoming edition paid tribute to Indian cinema’s global legacy, uniting fans and film lovers from across the world.

As we embraced the vibrant tapestry of culture, with the regal charm of Rajasthan as IIFA’s magnificent backdrop, Jaipur transformed into the pulsating heart of Indian cinema for this iconic celebration. With Rajasthan as a standout destination, the Silver Jubilee of IIFA was a dazzling tribute to the artistry, vibrancy, and enduring appeal of Indian cinema. Setting new benchmarks, this momentous anniversary paved the way for many more extraordinary milestones to come.”

Vijay Varma on Making His Grand Hosting Debut at Sobha Realty IIFA Digital Awards 2025, commented saying, “I can’t express how thrilled I was to make my hosting debut at the Sobha Realty IIFA Digital Awards 2025. Being part of IIFA’s Silver Jubilee celebrations—and that too in Jaipur, a city so deeply rooted in cultural heritage and warmth—was truly special. Coming back to my hometown felt like a beautiful homecoming. Rajasthan has always held a special place in my heart—I spent my childhood summers at my Nani’s place in Kishangarh and across various cities in Rajasthan. Those were some of the most cherished and comforting memories of my early years, making this return all the more meaningful. It was amazing to be part of this exciting addition to the IIFA Weekend & Awards line-up. The IIFA Digital Awards proved to be an unforgettable event, marking a special moment for Indian cinema as we honoured the very best in digital entertainment. IIFA has always been close to my heart for its incredible ability to showcase Indian cinema on a global stage, and year after year, the IIFA Weekend & Awards continue to raise the bar in worldwide recognition. I truly enjoyed this incredible journey and celebrating alongside fellow stars, creators, and fans in Rajasthan—embracing the magic of creativity, unity, and talent in the land that has always felt like home.”

Aparshakti Khurana shared his heartfelt excitement, saying, “Being part of IIFA’s grand Silver Jubilee celebrations in Jaipur, Rajasthan, was truly special. IIFA has never been just an event—it’s an emotion, a global phenomenon that unites fans and talent from across the world to celebrate the magic of storytelling. This year, I was beyond excited to co-host the Sobha Realty IIFA Digital Awards, a spectacular addition to the IIFA Weekend & Awards. As cinema continues to evolve, the digital and OTT space have redefined entertainment, bringing fresh narratives and ground-breaking performances to audiences worldwide. Bringing energy, excitement, and pure love for Indian cinema to IIFA’s historic edition in Jaipur, Rajasthan, was an absolute joy. Hosting the biggest Cinematic Kaleidoscope of OTT & Digital Entertainment Awards, honouring the finest talent in this dynamic industry, was a privilege, and I was thrilled to share this incredible journey with fans across the globe!"

Co-Host of Sobha Realty IIFA Digital Awards, Abhishek Banerjee further added saying, "I was thrilled to be part of the world’s biggest celebration of Indian cinema—the International Indian Film Academy and Awards. It felt amazing to co-host IIFA’s exciting addition, the Sobha Realty IIFA Digital Awards, which honoured the incredible talent, creativity, and innovation thriving in the OTT and digital entertainment space."

Nora Fatehi expressed her excitement, saying, "IIFA has always been a celebration of the best in Indian cinema, creating unforgettable memories for artists and fans across the globe. My journey with IIFA began in 2022, and with this being my fourth consecutive performance on its grand stage, I once again felt the unmatched love and energy of audiences who make this platform truly spectacular. As IIFA celebrated its 25th anniversary, it stood as a shining symbol of Indian cinema’s boundless creativity and universal appeal. Being part of this historic Silver Jubilee celebration in Jaipur, Rajasthan, was both a privilege and a moment of immense pride. Performing at IIFA’s monumental anniversary celebration was an incredible experience, and I cherished creating yet another unforgettable memory with the fans and the IIFA family!"

Shreya Ghoshal commented, saying, "I have had a long-standing association with IIFA, and it has always been an absolute joy to be part of IIFA’s incredible global legacy. This year, as IIFA marked its 25th anniversary with a historic celebration in the Pink City, Rajasthan, I felt truly honoured to join this Silver Jubilee Spectacle—a fantastic tribute to 25 years of cinematic brilliance and the artists who have shaped Indian cinema’s global triumph.

 

The IIFA Weekend & Awards has consistently set benchmarks in bringing Indian cinema to a worldwide audience, and it was a privilege to be part of this journey, especially as we celebrated the power of Indian music on a global stage. Performing at the Sobha Realty IIFA Digital Awards was an unforgettable experience, creating yet another magical musical moment for fans. Every IIFA performance is a cherished memory, and I was thrilled to deliver a show-stopping performance that resonated with audiences worldwide!"

Sachin-Jigar, the talented Indian music composer duo, expressed their excitement, saying, "We were absolutely thrilled to make our IIFA debut at this grand Silver Jubilee celebration in the beautiful city of Jaipur! IIFA has always been a magnificent tribute to artistry, innovation, and the enduring power of Indian cinema and its music, and we couldn’t have been more honored to be part of this historic milestone. IIFA has been a pioneering force in taking Indian cinema and its music to a global audience. It has amplified the reach of Indian music, bringing it to diverse cultures and new listeners worldwide while reinforcing the universal appeal of India’s rich musical heritage. Over the years, IIFA has created unforgettable musical moments, and we were excited to add our own magic to this incredible journey. It was truly a night of music, memories, and pure celebration!"

Mika Singh expressed his excitement, saying, "I was thrilled to be a part of IIFA’s monumental Silver Jubilee—a historic celebration of Indian cinema on the global stage in the stunning city of Jaipur, Rajasthan! Over the past decade, my journey with the IIFA Awards had been nothing short of vibrant and dynamic. As always, I was eager to bring my high-energy performances of chart-topping hits, engaging and electrifying the crowd, especially as we marked IIFA’s incredible milestone—the Silver Jubilee of Indian cinema on the world stage in Jaipur!"

 

 

IIFA 2025 – ‘Silver Is The New Gold’ -Celebrating 25 Glorious Years

#IIFAturns25

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For MEDIA queries, please contact:

Archana Pradhan |Archana.pradhan@iifa.com |iifa.festivalpr@iifa.com | 9987099265

ABOUT IIFA (INTERNATIONAL INDIAN FILM ACADEMY)

IIFA is dedicated to building bridges across cinemas, businesses, communities and nations, creating everyone’s dream: “One People. One World”. IIFA is the most appreciated South Asian film academy and a global platform that gives the Indian film fraternity an opportunity to reach audiences in international territories. The alliances made via the platform of IIFA provide huge benefits and gain to India and an equally important objective is to create similar benefits in the host country. The aim is to establish a system of mutual benefit to both India as well as the host destinations by boosting tourism, economic development, trade, culture, cross-border investments and film co-productions. The IIFA Weekend & Awards each year travel to new, exciting and beautiful destinations, taking the film fraternity to unite and celebrate the best of Indian film and culture, thereby taking Indian Cinema and India to a wider audience.

The Royal Grandeur of Rajasthan

·       https://www.instagram.com/rajasthan_tourism/ (Instagram)

·       https://www.facebook.com/rajasthantourism/ (Facebook)

·       https://x.com/my_rajasthan (X- Twitter)

·       https://www.youtube.com/@RajasthanTourismChannel (Youtube)

Rajasthan is a state where history, culture, and nature come together to offer an unparalleled experience for travelers. The state’s panorama is scattered with forts, palaces, and temples that showcase the state's architectural excellence and religious heritage.

Renowned sites like Amber Fort, City Palace, Nahargarh Fort & Jaigarh fort of Jaipur, Mehrangarh Fort of Jodhpur, palaces of Udaipur embody the grandeur of Rajasthan’s royal history. These iconic structures, along with the havelis of Shekhawati, provide a glimpse into the legacy of Rajasthan’s rulers, their valor, and the culture that has flourished in this region. These palaces are also favorite destinations for luxury and elite weddings and serve as prime spots for Hollywood and Bollywood movie shoots.

The natural beauty of Rajasthan is equally diverse. The vast Thar Desert, with its golden dunes, contrasts with the green hills of Mount Abu, offering a range of scenic environments. Ranthambore National Park is a prime spot for wildlife lovers, where visitors can catch a glimpse of tigers in their natural habitat, while Keoladeo National Park, famous for migratory birds, attracts birdwatchers from all over the world. These wildlife sanctuaries make Rajasthan a haven for nature enthusiasts and photographers.

About Sobha Realty

Sobha Realty is an international luxury developer committed to redefining the art of living through sustainable communities. Established in 1976 as an interior decoration firm in Oman by PNC Menon – a visionary entrepreneur – the company has grown its presence with developments and investments in the UAE, Oman, and India. For nearly five decades, Sobha Realty has been redefining the real estate value chain through ‘Backward Integration’ by leveraging its inherent in-house capabilities of conceptualisation, design, and development. Today, the firm has developed into one of the most prominent and premium real estate developers in the UAE and aims to become a global real estate developer with its essence, the ‘Art of the Detail,’ remaining deeply embedded in the organisation’s DNA. With a proven track record of delivering projects ahead of schedule, the company has eleven masterplans across the UAE and is continually expanding its presence in the city with a number of other prominent projects. The flagship community of Sobha Realty (Sobha Hartland) is a thriving community that is home to over 11,000 residents.

Sobha Siniya Island, Sobha Realty's masterplan and it’s very first-ever luxury island project, features luxury villas, mansions, and resorts in a serene island setting.

 

About Zee TV

 

Zee TV, the flagship channel of Zee Entertainment Enterprises Ltd, launched in October 1992, stands as a leading media franchise serving the South Asian diaspora with a global reach of over 1.3 billion viewers. For over three decades, Zee TV has been at the forefront of shaping India’s satellite and cable television landscape.

With a deep understanding of Indian culture, Zee TV offers a diverse array of programming that resonates with the values and aspirations of its audience. From non-fiction formats that celebrate the talent of India’s common man to inspirational fiction that entertains while sparking meaningful conversations, Zee TV has consistently delivered impactful storytelling.

A pioneer in Indian television, Zee TV has set benchmarks with iconic shows like Sa Re Ga Ma Pa (1995), Dance India Dance (2009), Pavitra Rishta (2009), Agle Janam Mohe Bitiya Hi Kijo (2009) and many more. Today, it continues to captivate audiences with hits like Kumkum Bhagya, Bhagya Lakshmi, Kaise Mujhe Tum Mil Gaye and its latest offerings such as Jaane Anjaane Hum Mile, Jagriti – Ek Nayi Subah, Bas Itna Sa Khwaab, and Jamai No. 1, each weaving compelling narratives that reflect contemporary societal themes.

About ZEE Entertainment Enterprises Ltd. (ZEEL):

Zee Entertainment Enterprises Ltd. is a leading content company offering entertainment content to diverse audiences. With a presence in over 190 countries and a reach of more than 1.3 billion people around the globe, ZEEL is among the largest global Media & Entertainment Companies across genres, languages, and integrated content platforms.